Search and Digital Marketing Blog

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#BrightonSEO – Hacking the Knowledge Graph


Andrew Isidoro, SEO Manager, Gocompare.com
A talk into how Google are making use of semantic markup, Linked Data sources and their own data to fuel the Knowledge Graph and how SEOs can influence these to highlight themselves as entities.
An extension to: I Am An Entity Hacking The Knowledge Graph

Links to further reading

http://wordlift.it/
http://www.seobythesea.com/2013/05/google-knowledge-graph-results/
http://moz.com/blog/the-day-the-knowledge-graph-exploded
http://moz.com/blog/a-deep-dive-into-google-myanswers/